Performance
Optimize Your Website with Better Images
Published on January 10, 2025
Website performance is crucial for user experience and SEO rankings. Images are often the largest assets on a website, and optimizing them can dramatically improve load times and overall performance metrics.
The Impact of Image Optimization
Studies show that every second of delay in page load can result in a 7% loss in conversions. Properly optimized images can reduce page load time by up to 50%, significantly improving user satisfaction and search engine rankings.
Key Optimization Techniques
- Compression: Reduce file size without sacrificing quality
- Right Dimensions: Use appropriately sized images for each context
- Modern Formats: Use WebP format when browser support allows
- Lazy Loading: Load images only when visible in viewport
Recommended Image Sizes
- Hero Images: 1200-1600px wide, 200-500 KB
- Content Images: 800px wide, 100-300 KB
- Thumbnails: 300-400px wide, 30-100 KB
- Icons: 64-128px, 5-20 KB
Performance Metrics
Use tools like Google PageSpeed Insights to measure the impact of your image optimization. Aim for:
- Largest Contentful Paint (LCP): under 2.5 seconds
- Cumulative Layout Shift (CLS): under 0.1
- First Input Delay (FID): under 100ms
Use RapidGenLab to quickly optimize all your website images and boost performance!